Crossroads Navigator Publications
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Explore and expand your knowledge of Navigational Marketing™ by reading the Crossroads Navigator newsletter. Learn how it may apply to your business. Click on the date links below to download past copies of the Crossroads Navigator newsletter. At the end of each newsletter is a short example of the use of Navigational Marketing™ in American history.
| 2005, Fall | Introduction to Navigational Marketing™ |
| 2006, Spring | Pricing Strategy |
| 2006, Fall | Customer Loyalty Measurement |
| 2007, Summer | Beyond Customer Satisfaction |
| 2008, Winter | What you need to know about Customer Loyalty |
| 2008, Summer | Demarketing |
| 2009, Winter | 12 Ways to increase revenue in a recession – Part 1 |
| 2009, Early Spring | 12 Ways to increase revenue in a recession – Part 2 |
| 2009, Spring | Tuning new product development – Part 1 |
| 2009, Fall | Tuning new product development – Part 2 |
| 2010, Spring | Siege Marketing and Business Development |
| 2010, Fall | Use Fact Based Selling as a New Market Entry Tool |
Published Articles
Recently we have contributed articles to various business magazines. Click on the date link to download.
| US Business Review | 2008, April | Navigational Marketing: Predicting Business Growth |
| PA Manufacturer | 2009, Winter | A dozen ways to increase revenue during a recession |
| TEQ | 2009, Winter | A dozen ways to increase revenue during a recession |
| PA Manufacturer | 2009, Spring | Dialing It In - New product development, Part 1 |
| PA Manufacturer | 2009, Summer | Emerging from the recession |
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Last modified 2010-12-08 06:28 PM
Last modified 2010-12-08 06:28 PM